Aged care contact data

Build a focused audience across Australian aged care

Reach relevant roles across facilities, services and parent organisations with data tailored to your offer and campaign.

  • Facilities and parent organisations
  • Target by geography and role
  • Custom audience selection
Caregiver assists two elderly women knitting

Facility-level and head-office decisions are not the same

Some purchasing decisions are made locally. Others sit with a parent organisation or central team. Your contact list needs to reflect that structure so your campaign reaches the right level.

Know your audience

Local purchasing

Some decisions are made by teams working at an individual facility.

Central purchasing

Other decisions sit with a parent organisation or head-office team.

Different responsibilities

Your offer may be relevant to leadership, operations or a specialist function.

Build your audience around the aged care buying structure

Tell us whether you need facilities, services, parent organisations or a combination. We will confirm current role coverage and available organisational attributes.

Facilities
Reach relevant local roles
Services
Define the service organisations you need
Head offices
Target parent organisations and central teams

Define your aged care audience in three steps

  1. Choose the organisational level

    Tell us whether your offer is aimed at facilities, head offices or both.

  2. Refine by geography and role

    Specify locations and the functions relevant to your campaign.

  3. Receive your count and quote

    We will confirm available contacts, fields and a suitable delivery option.

Select the organisations and functions your campaign needs

Coverage may include aged care facilities, services and parent organisations. Ask us to confirm current availability for leadership, operational, clinical, finance, IT and facilities roles, plus geographic and organisational filters.

  • Aged care facilities
  • Aged care services
  • Parent organisations
  • Head offices
  • Leadership
  • Operations
  • Clinical functions
  • Finance
  • IT and facilities
  • Geographic targeting

Reach the level that is relevant to your offer

A clearer brief for your aged care campaign

  • Separate facility and head-office audiences
  • Select relevant locations
  • Match the message to the function
  • Confirm available contacts before purchase

A broad list can overlook the buying structure

  • Local and central decisions treated the same
  • Messages sent to an unrelated function
  • Time spent researching parent organisations
  • Campaigns with an unclear audience brief

Tell us whether you need facilities, head offices or both

Share your target locations and roles. We will help define your aged care audience and confirm the contacts currently available.